Portfolio company

Levlup built a D2C beverage brand for gamers

Gaming
Beverage
Consumer

Company at a glance

Location

Germany

Göttingen

Founded

2018

Our first investment

Seed
 (
2019
)

Latest milestone

Exit
 (
2023
)

Founders

Nils Schlieper
Martin Ratajski

Co-investors

Carlsquare
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LevlUp creates drinks and nutritional products for the gaming community. Its range centres on flavoured Gaming Booster powders mixed with water, alongside ready-to-drink energy drinks, shakes and accessories. The brand brings these products into the routines of people who play, stream and follow gaming culture.

Built by gamers, LevlUp combines product development with a close connection to creators and esports audiences. Distinctive flavours, collaborations and a recognisable visual identity make the products part of that shared culture. With both mix-at-home and ready-to-drink formats, the company gives customers different ways to enjoy its range at a desk, during a gaming session or on the move.

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