XOXO raises £4 million to bring its sodas to more shelves

XOXO Soda has closed a £4 million investment round, led by Lever VC and Slingshot Ventures, with participation from existing and new investors.

The financing comes as the brand expands its retail presence in the UK. In April 2025, XOXO secured a place in Co-op’s front-of-store meal deal, with further national listings planned.

The company develops prebiotic sodas and is working to bring its range to a broader audience. The new capital will support team growth, brand awareness and product trials, alongside continued expansion in the UK and Europe.

For our portfolio company, this is a step from building early demand towards wider everyday availability. We’re pleased to see the team take its products into more places where customers shop.